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competitive advantage
We suggest that innovation is a core process concerned with renewing what the organisation offers (its products and / or its services) and the ways in which it generates and delivers these.  Whether your business is involved with bricks, bread, banking or baby care, the underlying challenge is still the same.  How to obtain competitive...
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The new Age of Innovation – how competitive advantage is changing Lets start at the end –   “Tomorrow’s competitive advantage of companies will not be based on innovative products and processes but on innovative business models” Many success stories go back to an innovative business model rather than a fantastic individual product: Amazon has become...
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